Naturally Lewis honored with New York State Tourism Industry Association Tourism Excellency Award

LOWVILLE- Naturally Lewis Inc. has been recognized with a New York State Tourism Industry Association Tourism Excellence Award for the 2024 Discover Tug Hill Visitor Guide.

“We are humbled to accept this award and honored to have our unique, rural community acknowledged at this level” says Kristen Aucter, Director of Tourism at Naturally Lewis, Inc.

“As we work to develop resident-centric tourism and champion the growth of our communities by focusing on our residents, we are excited to see what the future of tourism promotion looks like in Lewis County.”

The award was presented at the 2024 New York State Tourism Industry Association Tourism Excellence Summit at the Canfield Casino in Saratoga Springs, NY.

The Discover Tug Hill Visitor Guides, illustrated by RG Design & Illustration (Beaver Falls, NY), are magazines sharing experiences and attractions across Lewis County, the Adirondacks-Tug Hill Region.

Three editions of The Guide were developed to target the primary audiences for tourism promotion: families, weekenders, and adventure seekers. “After meeting this goal of restructuring our organization, the honor of this NYSTIA Tourism Excellence Award is proof that our community and organization are on the right track for sustainable growth,” said Brittany Davis, Executive Director of Naturally Lewis, Inc.

“Over the past three years, Naturally Lewis, Inc. has worked towards becoming an independent 501(c)3 nonprofit organization, serving all of Lewis County, to streamline business support services, economic development, and tourism development and promotion.”

Naturally Lewis image.